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CONFLICT

Motion Design

 
 
 
 
 

A conflict is a struggle and a clash of interests, opinions, or even principles. Conflict will always be found in society; as the basis of friction may vary be personal, racial, class, caste, political and international. Competition may also be emotional, intellectual, and theoretical.

The idea comes from the struggle and conflict within the mind in daily life. This project hopes to graphically express the concept of conflict by showing four types of conflicting behaviors and events in society and harmoniously connecting them through fun transitions.

IDEATION

This project was created as a series of visual metaphors of conflict that emerged from society:

 

FIGHT

QUARREL

BOXING

GUNSLINGING

SPEAR-SHIELD

POSITIVE-NEGATIVE

WATER-FIRE

HARD-SOFT

WARM-COLD

MOODBOARD

The mood of conflict.

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STORYBOARD

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COLOR PALETTE

The choice of color scheme for this project is based on two contrasting colors, red and blue. Highly saturated colors produce a strong visual impact to convey to the audience a sense of conflict and tension.

MUSIC

- Rapture by Ooyy(2018)

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STILLS

Motion Design | Illustrations: Liyue Bai
Music: Rapture by Ooyy (Non-commercial)

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